by Simon Moran | Apr 22, 2019 | English Schools
While English may be the world’s lingua franca, it’s a lingua franca more often spoken by non-native speaker to non-native speaker. There are more English language learners in China than there are native speakers of English in the whole world (400 million to 360...
by Simon Moran | Apr 15, 2019 | English Schools
I meet hundreds of school owners each year here in Japan. There seems to be an overwhelming concern with the teaching of English to children. I’ve been collecting data on my schools for over 20 years. As I showed at a recent conference, the highest performing students...
by Simon Moran | Apr 8, 2019 | English Schools
The reasons you think students come to your school may not be the same as why they actually do. It is likely, as previously stated, that the drive is not economic, but rather social, cultural or artistic. Very little data is available on the private language school...
by Simon Moran | Apr 1, 2019 | English Schools
Four weeks ago I wrote about three well-known businesses that suffered by not adapting to a changing market and disruptive approaches and technologies. Since then I travelled to England, and as usual, people were very surprised to hear stories about Japan, a country...
by Simon Moran | Mar 4, 2019 | English Schools
The answer to this question may seem obvious. I teach English. But what exactly does that mean? Allow me to illustrate with some famous examples. In 1900 the CEO of Cunard probably would have answered the same question by saying he was in the trans-Atlantic shipping...
